Brand Stories - Discover why we choose these brands
Our skin is always impacted by pollution, the food we eat, chemicals, and harsh weather conditions such as heat, wind, and humidity. Our brands are genuine, free from harsh chemicals, and sourced from manufacturers who invested in modern cosmetology research to ensure that your natural beauty lasts longer. Read more about our brands’ stories.
1. SKINFOOD since 1957 is a Korean cosmetic brand headquartered in Seoul, South Korea. It was the first cosmetic company that innovated products that benefit the skin by using food. Highest quality organically grown food ingredients like tomatoes, peaches, rice, cucumbers, avocado, honey, and eggs are used in production. The company supports a wide variety of producers around the world through fair trade.
2. Huxley – the contemporary beauty brand that dares to discover unknown ingredients that lead to new beauty trends. For your best natural vitality, raw materials are sourced from everywhere, be it the highest mountains, deepest seas, or hottest and coldest deserts. This gentle, minimalist skincare routine helps today’s modern consumer to protect the skin, preserve natural beauty, and counteract environmental skin stress.
3. AROMATICA embraces aromatherapy to express safe and healthy beauty. All products are produced with vegan formulas that exclude synthetic fragrances and ingredients that are harmful to the human body. AROMATICA's production plant has obtained COSMOS certification, an international organic and natural cosmetics standard, and is strictly managed to meet the requirements set forth.
4. MARY & MAY uses a tiny amount (less than 1%) of harmless, allergen-free scents in only some of its products to make the inherent scents of natural ingredients more appealing. The products are:
- Free from preservatives - Paraben, isothiazolinones, imidazolidinyl urea, and BHA.
- No potentially harmful plasticizers - Diisononyl phthalate.
- No potentially harmful surfactants - Triethanolamine, sodium lauryl sulfate.
- No harmful UV ray blockers - Benzophenone-3.
- No artificial scents.
HAIR
Hair is similarly affected by the same factors that negatively impact the skin. This can lead to stiff, dry or thin hair, eventually leading to hair loss. Our natural brands restore both curly and straight hair to natural health. Try out natural henna or indigo powder to achieve beautiful highlights and strong hair strands.
5. SheaMoisture since 1912 - No Sulphates, No Parabens, No Phthalates, No Mineral Oil, No Animal Testing. SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap, and homemade beauty preparations in Sierra Leone in 1912. We honor her vision by continuing to formulate with Shea Butter handcrafted by women in Africa. With every purchase, you show support for our mission to reinvest back in our communities.
6. WILD LIFE – Our own brand for Henna and Indigo powder with organic plants that are ethically sourced and sold at genuine prices.
ESSENTIAL OILS
7. WILD LIFE
- Essential Oils
- Make-up brushes
Essential oils come in sets of 6 and 12 10ml bottles of 100% pure essential oils that can be used for aromatherapy, house scents, disinfection, bath, and sauna. The boxes contain the following flavors: Sweet Orange, Bergamot, Rosemary, Grapefruit, Peppermint, Tea Tree, Lemongrass, and Lavender.
The 18 piece makeup brush set contains 18 different sizes of brushes for all different makeup functions and comes with a practical bag for easy storage and travel.
Henna & Indigo Natural Powder - Graying hair? We got you covered, no chemicals added, excellent natural highlights or darkening ton cover grey hair, soothe the scalp and improve hair quality.